Sungha is associate professor of marketing at San Francisco State University. His main research interest is to develop quantitative models applicable to general marketing situations. He teaches marketing analytics courses at the undergraduate and graduate levels. In addition, he has supervised capstone course projects for MBA students and students in the Master of Science in Business Analytics program.
View Speaker Sessions
- E13. Applying Predictive Analytics For More Successful Fundraising Campaigns
September 17, 2022
1:30 PM - 3:00 PM