Land protection is about relationships. As we pledge to build these relationships with our community and landowners, the continuity of our staff and volunteers is central to our long-term effectiveness. Yet what can we do to create welcoming, diverse, inclusive, and high-functioning organizations? How did your staff weather the transition to working remotely or in a social distancing atmosphere? How did you lead this change? How can we attract new staff and retain those we already have, no matter the size, budget and challenges of our land trust? How do you lead for adaptability? This workshop will focus on a variety of retention strategies ranging from organizational culture to benefits, retirement contributions, and the life-work-balance expectations in today’s world. We will address underlying assumptions of what it means to build a culture of appreciation as well as examples of how land trusts have accomplished these goals—and the results—from around the country, as well as the two primary land trusts presenting (Mississippi Valley Conservancy and Montezuma Land Conservancy).