Come hear from two land trusts and one conservation consultant about their journeys through Diversity, Equity and Inclusion (DEI) planning and implementation. This session focuses on 3 learning objectives: 1) the “how” of DEI using personal narrative situated within unique organizational contexts, 2) the importance of broad culture change and 3) three distinct stages of DEI plans: formation, passage and implementation. Presenters will explore successes and struggles related to internal definitions and external equity commitments, goals, metrics, capacity building topics, identity/power, and communication norms. This session recognizes the value of learning from both successes and failures, and strives to explore pitfalls with honesty and humility. While there are unique considerations in adapting these stories to your land trust or organization, we believe that there is value in coming together to learn from each other and discuss this topic openly. Session attendees will leave with a concise list of resources, example plans, and other tools that the presenters have found to be useful.