Every year, it becomes ever more important to get the stories of your lands and community heard above the din of digital communications. Land trusts folks love maps, and web maps can be a great tool for connecting people to your lands and your stories. But interactive web maps are too often “kitchen sink” affairs with dozens of layers and tools that theoretically let users explore their interests but actually require them to do a ton of work. Across the web, we’ve seen a multi-year trend away from open-ended “layer picker” maps and toward curated, directed storytelling where the creators (you!) do more work to figure out the most meaningful aspects of your content and data. We'll review some exemplary story maps (from Esri, Google, major media, and others), then talk about what makes a good story. Then you'll be hands on, on paper, making storyboards for your story, which you'll get to tell to a neighbor in the workshop. Finally, we'll get into the tech of how to tell your story. You might find that the tech pieces are less daunting once you've uncovered the right stories to tell.
Session Level: Basic Session Location: Raleigh Convention Center